Nintendo owns Black Friday

Nov. 28 9:45 AM by Alicia Ashby

Here's a link to the Nintendo press release that makes the big announcement. Nintendo set record sales numbers during the one week period that begins the 2007 holiday shopping season (Nov.18-24), to the tune of...

  • 653,000 new DS units sold
  • 350,000 new Wii units sold
  • "millions of games and accessories" sold

Full info is at the link, but here's a few more bullet-point quotes to chew over.

  • "Nintendo DS set a new all-time sales record for Thanksgiving week, eclipsing the previous mark of 600,000 Game Boy® Advance systems sold during the same period in the United States in 2005. Nintendo DS remains on track to be the top-selling video game system of 2007."
  • Wii reached 5 million sold in the United States faster than any video game system in history, after only 12 months of availability there.
  • "As shoppers look for ways to maximize their limited holiday spending money, they turn to gifts that can be used by the entire family," says George Harrison, Nintendo of America's senior vice president of marketing and corporate communications.

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